Updated Post: Google recently delayed the rollout of the Core Web Vitals update to mid-June. However, the below still rings true. I often say in SEO everything is relative. It can be frustrating to some, because "it depends" is a common answer in the SEO world. Factors change based on searcher intent so every search [...]
This post is updated, but holding true to much in SEO, the main idea holds true over the years, while the details change a little over time. This post was originally posted in August 2018, but updated in 2021. I have had a number of people recently tell me about frustrations with SEO tools like [...]
There are many, many SEO tools out there to help you move your site up the rankings. Some promise instant results or "automated SEO" that will take care of everything and let you focus on your business. In actuality, like with any tool, they don't have much value unless you understand how to apply their [...]
Google has come out with two significant updates in recent days to help business owners better use and understand their ranking factors and digital marketing management. With an update to both the Page Speed Insights tool and an app for easier Google My Business (GMB) management, they are working hard to make Google tools easier [...]
In the spirit of March Madness, this week I wanted to address some SEO myths out there that can really hurt your wallet and leave a bad taste in your mouth. In just the past week, I have seen some examples of a few of these giving the industry a black eye. Unfortunately, like with [...]
I'm often brought in to consult with new businesses building a website or site redesign due to being outdated or new business models. I often see the same mistakes made or the same questions asked. For SEO purposes I just wanted to lay out some critical pieces that you should use when building the new [...]
I recently had a conversation with another business owner who suggested I create an SEO automation tool to automate SEO. I actually hear this a lot from people and there are companies like MOZ and Majestic that make some nice tools that help with the SEO process, but as I have been preaching for a [...]
Have you seen a lot of recent articles on Google AMP and whether it is a factor or not? Wondering what Google AMP is but nobody has really explained it to you very well? Hopefully this will help. Last year Google put together a project called AMP to help speed up the mobile experience. At [...]
I recently read a great, detailed article on SEO for Wordpress here, and I agreed with most everything that was said, so I thought I would share the absolute basics with my readers. You can refer to the original article by Trond Lyngbo for more details. I wanted to answer some of the common questions [...]
With the importance of your site being mobile friendly for both SEO and a good PPC experience, we tend to use a lot of tools and analytics to try to determine how mobile friendly your site is. In some cases, it is obvious just from visiting the site, but in other cases, we find ourselves [...]
