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“Other” Search Terms Accounting for Over 33% of Budget and Growing

Back in September, I pointed out some of the sneaky ways Google has been slowly creeping in and removing more and more control from the advertiser to run their campaigns efficiently. One "Google Creep" method that was discussed and got a lot of reaction from the industry was limiting which search terms that the advertiser [...]

How to Edit Title Tags for Small Business SEO in Squarespace

Video Transcription (Video Below): Today I am going to do a quick and easy video to show how to edit some of the key meta tags on Squarespace and another quick and basic solution to help you with Squarespace websites. I know a lot of small businesses start out with some of the tools like [...]

Happy Holidays from You Can Be Found

After a long and unique year, the holiday season has arrived and we simply wish everyone out there a very safe and happy holiday season. Though this year will be different than the rest, the light is at the end of the tunnel.  Please just be good to one another and appreciate all the positive [...]

By |2020-12-23T14:27:49+00:00December 23rd, 2020|Categories: Uncategorized|

SECRET Formula for Small Business SEO Success

One thing that becomes more and more clear to me as the years go by in the SEO industry, is that small business SEO is its own animal. In fact, many companies that bill themselves as small business SEO companies really are not.  Many of the big agency tools that just track websites will cost [...]

Core Web Vitals for Small Business SEO in 2021

Google will tell you that User Experience (often seen as UX) is the most important ranking factor. This basically means that they have the user in mind for all of their algorithm tweaks, but is also quite vague and encompasses everything. UX includes good content, fast loading pages, easy to navigate websites, and trusted sources. [...]

Small Business Conversion and UX Basics

With small businesses, we have to be careful to use each dollar of our budget wisely.  This is why it is critically important not to make basic mistakes with your website that cost you money.  I regularly run into business owners who have invested in a new website but have mistakenly forgotten to address some [...]

Important Elements of a Small Business SEO Plan

I recently had the opportunity to have a small business prospect share with me the SEO plan being presented by a competitor of mine.  It was alarming how much they were missing the mark.  For the most part, the company would be wasting money in the wrong places and completely ignoring other important aspects of [...]

Why You Really Should Ask Everyone for Reviews

Just last week I talked to someone who explained how they did "Review Gating" for their company. This is a practice that was banned by Google back in the spring of 2018.  This means you can get in trouble and in many cases lose all of your reviews if found to be "gating". What is [...]

How to Address and Correct Big Drops in SEO Traffic

As tends to happen from time to time, with a few big Google algorithm updates each year, I have had a lot of business owners reach out to me in the last few weeks, trying to figure out why their traffic has dropped and/or their phones stopped ringing. Though digging into these issues does take [...]

The Beatles Most Searched Hits

My mind is a bit fried from a long day, so I thought I would finish with a little fun. I grabbed the top 50 biggest Beatles hits from officialcharts.com, mostly because it was the easiest way to grab the data, and plugged it into the Google keyword tool to see which are the top [...]

By |2019-03-06T22:12:34+00:00March 6th, 2019|Categories: Uncategorized|Tags: , |
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