Uncategorized

Home/Uncategorized

Small Business SEO Warnings for 2023

This is just a quick warning for small business owners who are looking at SEO strategy for 2023. Each year in December, I start to analyze the different tools I use for helping my clients with digital marketing.  Do I stick with the same trusted toolbox or try new things.  Once I start looking at [...]

Avoid Generic SEO: Pick the Right Targets for Your Small Business

A lot of SEO advice that is published is based on the goal to generically getting more universal traffic. Many publishers are constantly battling for keyword phrases people search for to gain visitors to their site and sell advertising. This is all well and good but can be confusing for small business owners with local [...]

Why Longer Google Reviews Are Better For Your Small Business

Recently, Joy Hawkins from Sterling Sky published a study showing some correlation between the length of a review and how long it showed up on your business profile. That is just one reason to try to get a fuller story from your reviewers. Review management is growing in importance as all facets of reviews become [...]

Using Predictive SEO to Help Your Small Business Grow

The SEO industry often gets a bit too caught up in chasing the algorithm. Google will tell you that User Experience is the top ranking factor.  They continually tweak the algorithm with that in mind.  Google's goal is to give the searcher the best response or experience when they are using Google. The evolution of [...]

Waimea Canyon on Kauai: You Can Be Found at the Top of the Search Rankings

I have been a bit behind in providing new You Can Be Found Anywhere videos. The frantic pace of the summer got us behind with some of our regular posts.  Luckily, we had a few videos in the hopper.  This month we share a great view of Waimea Canyon on the Hawaiian island of Kauai. [...]

Be Wary of Automatic AI Updates to Your Google Ads Accounts

Google Ads can be a very helpful and efficient way to get new business when handled properly. It is an immediate way to get out in front of people that are actively searching for what you offer. In many ways Google presents a very simplified version of their Google Ads tool that can get you [...]

How to do Free Content Pruning after Google Helpful Content Update

I mentioned earlier in the week that the "Helpful Content Update" is coming from Google. In some ways, it has already begun. Google already has the data. It is just a matter of pushing the button and rolling it out.  I have shared details on the update and the key facts from reputable industry information [...]

It is Important What Google Thinks of You for SEO

If you are a small business owner trying to rank in your space, you may not spend much time thinking about what Google thinks of you.  It is becoming increasingly important, however, as Google adjusts its algorithm more and more towards E-A-T or Expertise, Authoritativeness, and Trust. The author that is providing your information on [...]

By |2022-06-23T14:24:21+00:00June 23rd, 2022|Categories: Uncategorized|

Small Business SEO and Google Ads Success with AI

AI has become a hot topic all over the world. The Economist recently had an interesting read on AI, and a Google engineer recently made news by saying that a chatbot was sentient, making many think of bad sci-fi horror movies. In the midst of all the noise, there is value in AI though for [...]

By |2022-06-20T13:12:27+00:00June 20th, 2022|Categories: Uncategorized|

SECRET Formula for Small Business SEO Success

One thing that becomes more and more clear to me as the years go by in the SEO industry, is that small business SEO is its own animal. In fact, many companies that call themselves small business SEO companies really are not.  Many of the big agency tools that just track websites will cost the [...]

Go to Top