I wrote this post in 2018 to help people understand the many fake reviews out in the community. Research has shown that people have figured it out. A post I wrote touched on the study showing the benefit of asking and responding to reviews. This post was written all the way back in early 2018, [...]
Digital Marketing scams have been around for ages and seem to keep recycling with twists based on the latest offerings or focus from Google or other venues. In recent months, I have seen the account hijacking scam attempted multiple times on different clients or prospects I have been working with. I guess the easiest answer [...]
With giant Google algorithm updates and changes becoming a way of life, more and more business owners are running into sudden drops in rankings or traffic and aren't sure what happened. One of the things I enjoy most about SEO is helping business owners find a path back to success, either from nowhere or from [...]
If you have recently seen your site traffic drop off of a cliff or you are one of those ranking followers and you suddenly noticed that your one time high ranking is nowhere to be found, you may be in need of some emergency SEO help. With the increasingly confusing Google algorithm and all of [...]
September brought us major updates to the Google local and organic algorithms. I will try to sum it up at a high level here but leave you to read in more depth about Possum and the latest Penguin update. POSSUM Firstly, September 1 brought us what the industry is calling the Possum update. This was [...]
Hacked sites have been a problem for years, but the issue seems to be growing. In just the past couple of weeks I have heard of numerous hacking incidents and site owners struggling to get overcome the issue. Wordpress seems especially susceptible to the problem as the themes are so popular that finding a way [...]
Many companies that used unethical practices in the past to build hundreds of low value links are running out of clients, as their practices don't work any more. Rather than changing what they do and doing it the right way, it is easier to switch their target and actually get hired by competitors to build [...]
