Be careful out there. For years I have saved several people per year who had "help" from Google with setting up their Google Adwords (now referred to as Google Ads) campaigns. There was a time when I was warning people about fake people calling and tricking business owners into letting them "help" them with Google [...]
I recently reached 10 years of being an accredited business with the Better Business Bureau. As with any industry, having a good reputation and being trustworthy is an important piece of success. I have earned my A+ rating by working together with my customers to push them toward their goals so that they can focus [...]
I had the absolute pleasure this morning to present to the Greater New York Chamber of Commerce about all things search, including SEO, Google Ads, GMB, and more. We had a nice group of around 50 pack into the networking room on 44th street in midtown Manhattan to walk through the important aspects of search. [...]
I recently finished my now annual exams to qualify as a Google Certified Partner, and it always brings to mind the question many ask or want to ask about what that means and why it is important. The short answer is it doesn't mean all that much and it isn't overly important. However, the title [...]
Seems like there are as many search marketing companies out there as there are websites these days. How do you decide who is actually going to help you in search and knows what they are doing versus who is just trying to take your money and fake their way through? Below is why we are [...]
We recently put together a video to try to help explain SEO and how we can help your business get found online. Jeremy Skillings and You Can Be Found have been successfully getting businesses found and getting them more business for over a decade. We are an A+ with the Better Business Bureau and a Google [...]
This is to serve as a warning to you. A few months back I posted about how you should be very wary of keyword matches when running your Adwords campaigns, and that the default "broad match" that everyone tends to use can cause a lot of wasted budget. Well, now Google has made things even [...]
I'm sad to say that I have run in to a lot of Adwords campaigns recently that were set up by people that claim to be professionals, but were set up horribly and were basically just handing money to Google with little or no chance of actually gaining the company. I strongly urge any small [...]
I have had a number of people ask me recently why I am a Google Certified Partner and what it entails. I just wanted to take a moment to explain how me being a Google certified partner is a benefit to my clients. For the first few years that I was in business I hesitated to [...]
Though there are a lot of scammers out there in the SEO world, there are also a lot of solid good SEO professionals trying to help their clients out. I often run in to hard working business owners that unfortunately fall for the generic SEO plans that don't really do anything but lay a base [...]
