Digital Marketing and SEO Referral Program from You Can Be Found

We have seen tremendous success and growth over the last fifteen-plus years due to our amazing friends and clients.  Clients and partners have been a key source to our growth and we love to give back. Though we have always had a referral program to reward clients and friends for bringing us new business, we [...]

Learning from 2021 for a Successful 2022 in SEO and Google Ads for Your Small Business

It has been a pretty wild couple of years for everyone, including the world of search. As the pandemic started to take over the way business operated in 2020, we saw more and more reliance on search and digital marketing to connect with our audiences. More and more people were forced to stay at home [...]

You Can Be Found Anywhere: Grand Tetons – Keep an Eye on SEO

Our latest installment of You Can Be Found Anywhere finds us at Grand Teton National Park. We see a great display of a mother moose keeping an eye on her baby. As I saw this I thought of how important it is to keep an eye on your SEO. Sadly, I tend to run into [...]

Google Keeps Taking Away Control of Our Ad Spend

This is yet another update to an original post from fall of 2020. The other facts are true, but this now comes with a warning that Google is trying to force advertisers to grant them the right to make changes to your account. Google has gotten us attached, and then changed the rules on us [...]

How Do I Increase My Visibility on Google? Small Business Help

Google can be a tremendous resource for small businesses. It can help you get out there and get known by people that are looking for and need your products or services. In a world where many people go to Google first when they have a problem, having a business presence there is extremely important.  For [...]

Should You Go Bold For SEO? Everything is Relative

Google's John Mueller recently came out and stated that bolded text can help with your SEO. Naturally, this will drive a lot of misinformation and misunderstanding of what that means. Having been in this industry for over 15 years, I see how many that don't pay close attention or look for shortcuts tend to take [...]

Google Ads Success Stories: Turning Around a Tanking eCommerce Account

I'm often brought in to look at a Google Ads account and see if I can fix it or make tweaks to improve performance. Over the years I have helped accounts ranging from hyperlocal electricians or cleaning companies to national and even global high volume eCommerce and news organizations. One of the most common issues [...]

Google My Business is now Google Business Profiles

Everybody is re-branding these days. Facebook decided to go "Meta" the other day and now Google is doing it with their local business tool. It doesn't seem that long ago when they abandoned Google plus and moved to Google My Business, though I guess it has been several years.  For some reason, these companies love [...]

Small Business & Local SEO: All About Reviews

On the heels of a recent Semrush study on the importance of reviews for local rankings, I wanted to update this post on local ranking factors. It is now more important than ever to bake reviews into your process. I recommend digging into the study but it shows that the median top-ranking business had 16% [...]

Small Business SEO Content: Create a Page for Everything Your Customers Search For

One of the questions I hear most often in my discussions with business owners is "what do I write about?" The first and foremost thing you should focus on is having a good page of content for every service you offer and you want to show up for. Though there has been a lot of [...]

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