If you are ready to take the jump into the high ROI world or SEO in 2019, you should know how important trust has become to this top-tier digital marketing strategy. Not only do you need to show the world and Google that your company is trustworthy, but you need to hire someone you know [...]
I have a client that just last week dipped his toe into Google Ads to get a feel for how effective it may be for his traffic and customer acquisition. He already received his first attempt of being scammed by someone claiming to be Google and asking for his login information to try to "help [...]
With giant Google algorithm updates and changes becoming a way of life, more and more business owners are running into sudden drops in rankings or traffic and aren't sure what happened. One of the things I enjoy most about SEO is helping business owners find a path back to success, either from nowhere or from [...]
In the spirit of March Madness, this week I wanted to address some SEO myths out there that can really hurt your wallet and leave a bad taste in your mouth. In just the past week, I have seen some examples of a few of these giving the industry a black eye. Unfortunately, like with [...]
2018 was another major year of change in the world of SEO and some recent experiences I had with some new clients and how they were treated in the past, has shown me a lot of the old scams still exist today, so I thought this post is still as relevant as ever. I recently [...]
Those of us relying on SEO are often frightened when we see a big Google update announced in the news, like we saw with the "Fred" update in March. We feel like we can lose lots of business at the whim of Google. To be fair to Google, they are usually updating to just push [...]
With the phrase "alternative facts" so big this past week, I thought I would touch on some of the things I hear prospects are told in relation to their SEO that can end up costing them a lot in the long run. It is a shame that companies get away with this stuff because it gives [...]
With the latest big update to the Google Penguin algorithm last month, the door has opened up for many businesses that had been victimized by unethical SEO companies or by negative SEO performed on them from competitors, to get back in the SEO ball game. Why miss out on one of the highest ROI tactics [...]
September brought us major updates to the Google local and organic algorithms. I will try to sum it up at a high level here but leave you to read in more depth about Possum and the latest Penguin update. POSSUM Firstly, September 1 brought us what the industry is calling the Possum update. This was [...]
I recently had a conversation with another business owner who suggested I create an SEO automation tool to automate SEO. I actually hear this a lot from people and there are companies like MOZ and Majestic that make some nice tools that help with the SEO process, but as I have been preaching for a [...]
