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Jim Thorpe PA Overlook – Climbing the Rankings – YCBF Anywhere

In the latest You Can Be Found Anywhere we look back to the fall and a beautiful climb up a mountain in Jim Thorpe PA, for a beautiful payoff. You Can Be Found has been successfully helping small businesses compete against the big guys for nearly 15 years. We specialize in knowing the ins and [...]

Digital Marketing and SEO Referral Program from You Can Be Found

We have seen tremendous success and growth over the last fifteen years due to our amazing friends and clients.  Clients and partners have been a key source to our growth and we love to give back. Though we have always had a referral program to reward clients and friends for bringing us new business, we [...]

Measuring Small Business SEO and PPC Success

I have had a few talks recently with clients and prospects about how to know what is even working with SEO and Google Ads or PPC.  I have even sat with prospects recently that spent thousands of dollars a month with a company and didn't even know what they were doing for them. They provided [...]

Is Your Small Business Measuring Digital Success Properly?

Many small businesses I work with find it difficult to understand what is working and what isn't.  Often, we get stuck in the trap of just focusing on traffic, when it isn't too difficult to dig into the data a little more and make better measurements that lead to better decisions.  Sites selling goods directly [...]

Case Study: Small Business SEO Success

Today I wanted to share an example of what happens when all of the pieces come together with an SEO plan. We try to fill in the gaps for small businesses. Some businesses can create great content on their own, or have tons of great relationships to use for building links and site strength. Some [...]

Google Data Studio Can Tell the Right Story for Your Small Business

At a recent local search conference I learned more about the amazing Google Data Studio tool, which is free and though has a little bit of a learning curve, can do an amazing job at combining a lot of that important information from different sources into one spot.  One of the problems I was having [...]

2019 Growing Ranking Factors: Lighthouse and UX

In the second of my posts on growing SEO Ranking Factors in 2019, I want to touch on Google's Lighthouse tool. As Google tries to turn more and more of your user experiences into specific metrics, the Lighthouse tool is an open window into much of the data that they are using to determine UX. [...]

2019 Can Be Confusing Year for Local Business Data Measurement

Google My Business has taken the country and world by storm.  My clients and other local businesses are taking advantage of GMB to get better exposure in Google.  Google is offering more and more functionality and interaction to GMB and is rewarding businesses that use it.  We have seen many clients increase calls from GMB [...]

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